A Nonprofit Perspective on the Impact of GivingTuesday

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Guest post by Kristy Hayter in honour of GivingTuesday. Happening this year on December 3rd, the campaign is the world’s largest generosity movement.

Giving Tuesday Save the Date 2024

A Nonprofit Perspective on the Impact of GivingTuesday

GivingTuesday unleashes the power of people and organizations to transform their communities and the world. It was created in 2012 as a simple idea: a day encouraging people to do good. The idea caught on and has since grown into a global movement, inspiring hundreds of millions to give, collaborate, and celebrate generosity.

GivingTuesday makes an incredibly positive impact for communities with 50 million dollars donated online in Canada in 24 hours. Millions of generous people doing good make this level of impact possible through donations, volunteering, acts of kindness, and by amplifying the GivingTuesday message.

The movement inspires kindness, and generosity reminding folks that giving back can truly be part of everyday life.

GivingTuesday - Tracy Brown, Director of Philanthropy at Covenant House Vancouver
Tracy Brown, Director of Philanthropy at Covenant House Vancouver

GivingTuesday in action

GivingTuesday helps organizations with critical funding and the volunteer power so often needed to support their daily work and mission goals. The movement can truly have a profound impact on nonprofits, and a few wanted to share how thankful they are for the generosity of their supporters.

Tracy Brown, Director of Philanthropy at Covenant House Vancouver, shared, “Covenant House Vancouver exists because of the incredible generosity of our community. As an organization that is 85% privately funded, donor support is crucial to our ability to serve the many young people who come to us for food, housing, and counselling.

GivingTuesday - Barbara Coates, Executive Director at Dan’s Legacy
Barbara Coates, Executive Director at Dan’s Legacy

Our donor community enables us to provide the services needed to help change young lives for the better. The impact of GivingTuesday truly makes a difference and we are so grateful for the support.” 

Barbara Coates, Executive Director at Dan’s Legacy, explains, “Dan’s Legacy works primarily with youth aging out of foster care, who, without any intervention, are heading directly towards a life of homelessness and street entrenched addiction.

By working upstream and supporting them when they first reach out, we’re helping them build a future for themselves through our trauma-informed counselling, life-skills and job-skills training programs. It’s thanks to the generosity of people who support GivingTuesday that we can give a hand up to more at-risk youth every day.”

“Since 1990, Ecojustice has been involved in two-thirds of all environmental law cases heard at the Supreme Court of Canada. Ecojustice is proud of the critical work we are doing, and as a 100% donor-funded organization, we never do this work alone. The donations Ecojustice receives for GivingTuesday help us ensure we can continue to tackle the most urgent environmental issues of our time. We are beyond thankful for the donations received from coast to coast to coast and are so appreciative of the support”, expressed Tracy London, Executive Director at Ecojustice.

GivingTuesday Tracy London EcoJustice
Tracy London, Executive Director at Ecojustice

Your Support Matters

You have heard directly from Covenant House Vancouver, Dan’s Legacy, and Ecojustice just how much of an impact supporters make on GivingTueday. And many more nonprofits and charities echo this gratitude and would be thankful for your help this GivingTuesday.

Your acts of giving make a difference and contribute to healthier communities and a better world. This GivingTuesday find a cause, person, organization, or community and spread kindness in any way you can.

Your gifts, giving, and generosity truly make a difference!

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