Archive for the category "marketing"

IMC 2010 Keynote with Guy Kawasaki, Win Tickets

Comments 49 by Rebecca Bollwitt

The annual Internet Marketing Conference is happening in Vancouver next week featuring keynote speaker, Guy Kawasaki. I liveblogged several sessions at the IMC in 2008 and found that they were a great group of people who recognized the importance of social media in today’s marketing landscape. Photo credit: nrkbeta on Flickr The two-day conference at […]

Lotus Awards: Meet the Judges This Week

Add a Comment by Rebecca Bollwitt

The Lotus Awards are an advertising awards show celebrating creative marketing in British Columbia. Award categories include broadcast, interactive, design, ‘other’, out-of-home, and print. They’ll be coming up in November however there is a preview event coming up where you can meet those who will be judging the Lotus Awards. Judges include Michael Borosky from […]

SMEI Social Media Roadshow Panel

Comments 4 by Rebecca Bollwitt

This morning I’m at the Terminal City Club downtown for the SMEI Social Media Roadshow. Last year I attended an SMEI (Sales & Marketing & Executives International, Inc.) function and met Mhairi Petrovic of Out-Smarts Social Media Marketing and since then I’ve bumped into her at several community events. She was also a speaker at […]

Get on the F List This Christmas

Comments 11 by Rebecca Bollwitt

The other day I saw a big, huge, green, “F” walking down the street in the West End. I seriously thought I had walked onto the set of Sesame Street until I remembered The F List. Fujifilm is making your holiday shopping season so much easier by rallying its team of experts to find the […]

Motrin Mom Video Mishap

Comments 10 by Rebecca Bollwitt

A few days ago the makers of pain-reliever Motrin (Johnson & Johnson) launched a commercial campaign that annoyed and outraged mothers around the world. “That couldn’t have been written by a mother,” noted my sister, Jennifer. “The speak about how carrying your baby around is in fashion, but it’s certainly not a passing fad nor […]