There’s nothing like instilling and celebrating a sense of community pride, like Rob Geary and Luis Galvan of Welcome to East Van have done since they started the brand in 2006. The goal was to inspire the community to embrace, develop, and evolve its identity. This year, like last year, they’re running the “12 Days of Giving” campaign in the heart of their neighbourhood.
The campaign started yesterday and until December 16th they’ll be setup by the Gastown Steam Clock to accept donations for those in need. They’ll then move to another outdoor location on the east side. Thanks to Frog Box and The Great Little Box Company they’ll be filling up on donations until December 23rd.
Here are some of the wish-list donation items that the Welcome to East Van 12 Days of Giving is hoping to collect: Canned meat, peanut butter, bags of whole wheat pasta/rice, pasta sauce, canned fruit/vegetables, cereal, baby formul, baby food. They have requested that donations NOT include homemade items, expired baby food, products containing alcohol, or open packages of food.
The signature “East Van” will also be picking up donations at the following locations that have 12 Days of Giving Boxes ready to go:
Little Earth 1020 Commercial Dr
Eternal Abundance 1025 Commercial Dr
Health On the Drive 1458 Commercial Dr
Café Deux Soleils 2096 Commercial Dr
Rio Theatre 1660 Broadway E
A Small World Shop & Gallery 2120 Commercial Dr
Bandidas 2781 Commercial Dr
Prado 1938 Commercial Dr
Nineteen Ten 4366 Main St
Slickity Jims 3475 Main St
Barbarella 3277 Main St
JJ Bean 3010 Main St
49th Parallel Coffee 2902 Main St
The Rumpus Room 2689 Main St
Caffé Brixton 212 E Georgia St
To find out more about the campaign and to see where they’ll be setting up each day, follow Welcome2EastVan and 12DayFoodDrive on Twitter.