Update July 3, 2007: Keira and I had a chance to check out the Coquitlam Kwik-E-Mart this afternoon.
Pics are up on Flickr in this set: Trip to Kwik-E-Mart
In a hilarious yet ingenious mass-marketing plot 7-Elevens around North America have been turning into Kwik-E-Marts, in anticipation of the Simpsons Movie that hits theatres July 27, 2007.
The monthlong promotion has been rumored a long time â€” it’s hard to keep a secret known by so many suppliers and franchisees â€” but 7-Eleven managed to keep the locations of the stores quiet until early Sunday morning. That’s when the exteriors of 11 U.S. stores and one in Canada were flocked in industrial foam and given new signs to replicate the animated look of Kwik-E-Marts. [Yahoo News]
I read about this on Metroblogging Vancouver, where yong_sa discovered this article and found the only Kwik-E-Mart in Canada, which is in Coquitlam.
7-Eleven has a “Kwik-E-Mart Locator” on their site [7-11], where other locations include: Burbank, CA [Flickr Set], Chicago, IL, Dallas, TX, Denver, CO, Lake Buena Vista, FL/Orlando, FL, Las Vegas, NV/Henderson, NV, Los Angeles, CA, New York City, NY, San Francisco, CA/Mountain View, CA, Seattle, WA [Metroblogging Seattle] and Washington, DC/Bladensburg, MD [Metroblogging DC].
Those stores and most of the 6,000-plus other 7-Elevens in North America will sell items that until now existed only on television: Buzz Cola, KrustyO’s cereal and Squishees, the slushy drink knockoff of Slurpees. [Yahoo News]
The Coquitlam location is at 1198 Lansdowne in Coquitlam, BC. The 7-Eleven website says “street” although it should be “drive”. Here’s the Google Map. I’m not sure why more 7-Elevens joined in on the fun, because this will definitely be a sight to see, I’d love to go get a Squishee!
Reminder – July 11 (07-11) is free Slurpee day at 7-Eleven.