Preventable Summer Contest


Tuesday, June 15th, 2010 — 12:18pm PST
Comments 67

With June being Bike Month in Metro Vancouver and Car Free Day coming up, it’s the perfect time to not only think about leaving the car at home but also about bike safety. As automatic as it may be to buckle up in your vehicle, it should equally be a ‘no brainer’ to pop a helmet on your head when heading out for a ride.


Preventable on Flickr

Preventable has asked me to spread the message about their summer campaign, which focuses on two main points. The first is that no matter what level of cyclist you may be (from courier, racer, downhill, cruiser, to BMX) should always practice bicycle safety and wear a helmet.

The second is that you don’t really expect to fall off your bicycle however the injuries sustained from any type of fall, at any speed, can be dreadfully serious. The goal of the Preventable campaign is to simply highlight that — preventable injuries that could have been avoided in the first place.

  • In BC, serious cycling injuries are most prevalent among children aged 10-14 years. In 2007 alone, there were over 170 bicycle-related injuries to those aged 10-14 years.
  • In 2007, there were more than 1,000 cycling-related injuries that required hospitalization. That’s 20 cycling injuries a week.
  • Each year in Canada, approximately 800 children are hospitalized for cycling injuries each summer and 9 die.
  • In Canada, cycling is the second most common cause of serious sports injuries, after ice hockey.
  • When purchasing a helmet, here’s what you should be looking for. There is the CSA (Canadian Standards Association) certification mark and you should also check to make sure the helmet is proper fit — not just any helmet will do. You should also buy a new helmet, rather than using one second-hand, and purchase a replacement every five years.

    To you to practice safe-cycling this summer, avoiding preventable injuries, I have a $100 Sport Mart gift card to give away to a reader. The hope is that they will use this to purchase a helmet for their summer cycling.

    Here’s how to enter to win:

  • Leave a comment on this post (1 entry)
  • Post the following on Twitter (1 entry)
  • I want to win a $100 gift card from @miss604 & @Preventable so I can buy a bike helmet this summer http://ow.ly/1YUpP

    You can learn more about the Preventable Community online as well as follow them on Twitter @Preventable for safety tips and information throughout the summer.

    I will draw the contest winner this Friday, June 18th.

    Update June 18, 2010 The winner is Kathy, congratulations & safe biking!

    Current contests on Miss604.com

    67 comments

    1. Dana says:

      Miss 604, my mellon needs protecting! I love bicycles!

    2. I’m actually in the market for a new helmet, so there you go.

    3. It’s funny to look back at the early years of growing up and how dead set against wearing helmets we were.
      The great thing nowadays is the ones who are influential role models for the younger skaters/bikers, a vast majority of them wear the gear. Preventable progress i think.

    4. Liz says:

      this would be the perfect excuse to upgrade from my very dorky but much used helmet to something a little nicer!

    5. Oana says:

      Ooh I’d love a sleek new helmet!

    6. Sandra N says:

      For my son who is about to get his first trike.

    7. Don Foran says:

      If I had a helmet, then I would finally have to get a bike..!

    8. Soo Wei Tan says:

      It would be awesome to win a new helmet!

    9. Graeme says:

      My girlfriend could use a new bike helmet, I’m not even sure she has one! So I would like to win this for her.

      Thanks!

    10. Laura says:

      I’d be more likely to wear my helmet if I had a nice new one!

    11. Blair Smith says:

      My head needs all the help it can get!

    12. Rachel says:

      Helmets are cool

    13. Patrick M. says:

      My current helmet is over ten years old, I could probably use a new one!

    14. Kate says:

      I was just thinking about getting a new helmet – I’ll wait until the contest is over to purchase:)

    15. Emma says:

      What a great contest! Everyone should wear a good helmet when biking.

    16. Johnathan says:

      I think I need a new helmet. It’s difficult to find one, apparently chinese people have more oblong shaped heads.

    17. Henry says:

      Helmets ftw! I see so many people who don’t wear theirs when riding. Frustrates me.

    18. Nat says:

      I am an avid helmet wearer. I’d give the gift certificate to a friend or family member who felt they were just too cool to protect themselves from head injuries.

      My biggest pet peeve – when people cycle with their helmet hanging from their handlebar. What’s the point???

    19. Peggy says:

      Helmets = yes, definitely; Helmet laws = unnecessary.

    20. Tricia says:

      Already have a great helmet! Could use some other safety gear for my bike though, maybe bike armour, gloves, a light, reflector, and a pump…

    21. Fa says:

      I need one to use the bike my roommate left me when she left for Australia! 😀

    22. Taylor says:

      i want to protect my boyfriends cute head!

    23. Akaisha says:

      It is important to know that once you’ve been in an accident with your bike helmet, you need to purchase a new one.

    24. Stefanie says:

      How do they get away with it in Europe?

      ps pick me! 🙂

    25. angela says:

      This would come in handy to get new helmets for the kids…they are outgrowing the old ones!

    26. Linda says:

      We just bought bikes. So this will be great to build up on some other safety gear. Thank you for the how-to pick a helmet.

    27. Helen says:

      Oh, I need a new helmet!

    28. Erin says:

      Agreed, I already wear a helmet but tonnes more people need to be converted.

    29. Jeremy says:

      I could use a new helmet, this weather is perfect for bike riding!

    30. Jen says:

      A new helmet would be great! Awareness about bike safety is great 🙂

    31. Katie says:

      I would love a new helmet

    32. Christine says:

      I would LOVE to get a new bike helmet!

    33. bekki says:

      I need a helmet, and I have a big head so it’s hard to find. $100 would help in that department.

    34. Veronica says:

      I’m just getting back into cycling, now that the weather is starting to cooperate. Great contest idea!

    35. Yutaka Tabata says:

      I would love a new helmet!!

    36. RayRay says:

      Water – Check.
      Helmet – Check.
      Rule of the Road – Check.

    37. RB says:

      never hurts to wear a helmet.
      get it?

    38. Sherry says:

      My helmet could use replacing….the straps are kind of wonky….this would be great incentive to do it.

    39. mmx says:

      I could def use a new bike helmet, as mine doesn’t fit properly :p

      Thanks for the awesome Preventable Summer Contest!

      =)

    40. Christine says:

      I’m buying a bike this weekend and need a helmet to go with it!

    41. Holly says:

      I need a new helmet!

    42. Andre says:

      I feel naked (in a bad way) without my helmet.

    43. Anne says:

      A new helmet would be sweet.

    44. Janet says:

      I just started biking so I would love to get a new helmet! Right now, I have been wearing my boyfriend’s old helmet 🙁

    45. Alex says:

      I see too many people riding w/out any head protection. Word definitely needs to spread regarding safety. Cheers!

    46. K8ie says:

      My boyfriend needs a new helmet bad. This would be really helpful. Safety first…

    47. Dee says:

      I have a helmet but would buy one for my friend.

    48. Jeremy says:

      Awesome contest, a helmet would be really useful this time of year

    49. Ian Yeung says:

      Safe biking…here i come!! woot!

    50. Alexander says:

      of course I say yes for an upcoming safe summer cycling

    51. Antonia says:

      Who doesn’t need a new helmet? Hope to win one!

    52. Stacy says:

      safety first — count me in!

    53. Teresa says:

      Nice prize!

    54. Bonnie Y. says:

      Great contest. Hope to win.

    55. Richard says:

      SHHHhhhhhhhh….I just bought my son a new bike for the summer. A new bike helmet would be perfect!

    56. I want win a helmet for miss vancouver… I’m a bycicling in Vancouver… i will love that

    57. Peter vT ~ @PvT says:

      I’m inspired to revive my love for cycling and a helmet is a must have!

      Great post; you may very well have saved a life and/or someone from serious injury.

    58. paige says:

      Yes. Please?

    59. Kathy says:

      Would love to win the certificate..

      I have a child who is busy growing and sports equipment is expensive

    60. Chris says:

      I’m one of the boyfriends mentioned above that needs a new helmet. My current one is pretty filthy.

    61. Roger says:

      Shoot! I wish I knew about this before I bought my $40 helmet from walmart! I could always use the $100 for a bike tune up I desperately need though! (My bike is 20+ years old!!) or a heavy duty bike lock! Please enter me to the $100 draw. Thanks and good luck to everyone!

    62. Karl says:

      I’m buying a bike soon so this would be perfect!

    63. Maria says:

      I’m glad times have changed. It wasn’t ‘cool’ to wear a helmet when I was young, now its the in thing, and safe thing!

    64. Jane says:

      I’d love to win….I’ve been procrastinating getting a new helmet (I’ve been using my boyfriend’s), so this would be perfect!

    65. Roshena says:

      Thanks for helping to raise awareness. Good helmets are so important.

    66. Sim says:

      We call them “stack hats” in Australia and funnily enough I have a bike here but not a helmet yet….so it would be great to get on my bike and enjoy Vancouver, as opposed to it collecting dust in the garage!

    67. Scott says:

      You don’t need to ride a bike to need a helmet.

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